May 18, 2012

Prevalence of Childhood Obesity Compels Fast Food Joints to Improve Menu

kids-live-well

Obesity is one of the most common health problems, and more and more children are getting affected as the years fly by. In fact, a lot of children prefer to eat out than dine at home with the family. Michelle Obama has focused on health eating with the family, challenging fast food chains and other food establishments to come up with healthier and child-friendly menus.

Fortunately, the strong concern from the First Lady and from other worried parents is starting to pay off. A few of the country’s prominent fast food joints, guided by nutritionists, have officially pledged their intention of coming up with healthier options to the usual burgers-and-fries combination.

Kids LiveWell, a voluntary initiative, comprises 19 major fast food chains of the country such as Burger King and Cracker Barrel. The ultimate goal is to ensure that children are able to eat healthy by taking in fruits, vegetables, whole grains and other nutritious food. The amount of fat, salt and sugar should be minimized in the diet.

McDonald’s, which is presumably the largest fast food chain in the world, released a separate initiative to come up with a healthier Happy Meal for children. Specifically, they pledge to cut the total serving of a normal Happy Meal by half, decreasing the calories by around 20 percent, and to include a serving of certain vegetables or fruits. The revamped Happy Meal is to be introduced in September at certain locations first.

Previous research studies have recommended the habitual practice of eating at home, as kids and teenagers can actually make better and healthier choices. Recently, a link has been suggested between positive mealtime emotions and better food options.

About Kumayl

Kumayl H Jaffry is a HWJ contributing writer. He has the experience of writing on a variety of topics related to the subjects of education, health, and the environment. Kumayl holds a master’s degree in Zoology and is currently pursuing an M.Phil degree in the same subject.

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